Jewellery Photography for Fine and Luxury Brands

High-impact model and still life that elevate your design and share the story behind every piece

I’m Franco Guidi, a specialist in artisan and luxury jewellery photography, helping ethical brands tell their story through refined, detail-driven visuals.

With a fully equipped home studio and a deep understanding of craftsmanship, I create elegant, high-quality imagery that captures the soul of your pieces, ideal for lookbooks, e-commerce, and campaigns.

From small-batch collections to bespoke designs, I offer flexible, efficient solutions tailored to your values and vision.

– Handcrafted jewellery deserves handcrafted visuals –

The Process

Fine jewellery photography requires more than good lighting; it requires understanding what makes a piece extraordinary. I work closely with designers from brief to final image, bringing a detail-led approach that reflects the precision of the craft itself.

Every project begins with a conversation about your collection, your brand, and how the images will be used — whether for e-commerce, lookbooks, editorial, or campaign. From there, I handle concept, lighting design, styling direction, and post-production. You receive fully retouched, print and digital-ready files, and a photographer who treats your work with the same care you put into making it.

Trusted With

This care has shaped work for independent designers, including Lily Gabriella and SkyDiamond, six years of jewellery photography at Liberty London for names like Annoushka, Alighieri, Mizuki, Hirotaka, Alice Cicolini, Sia Taylor, Roxanne First, Alex Monroe, Shyla and more. Further jewellery photography includes Anabela Chan via Threads Styling, alongside studio-based commercial work for Kalory Photo&Video.